If that is the case, take the proceeds from my purchase and get Paul a 1 yr subscription to "Creation Magazine". Remember: "The customer is ALWAYS right".
Hmmm. Mebbe if all us Matrix Fanboys (Fangirls as applicable) had an official flyer with some detail and webinfo that we could print out and drop off at the local hobby-shop (where the "opponents wanted" and "microarmour for sale" flyers live)? I'd planned to demo SPWAW at a local game convention this spring (but due to mispatching/version conflicts on the boxes I was using, didn't get to do it), and have had people ask what I wa splaying at LAN-game rooms at other cons... gameshops with compter availability and dedicated LAN-gamer joints are less likely to work, but a quick black'n'white flyer can go a looooong way. (I'm thinking the American Eagle shop in Seattle at the mo' - loads of RPGs/wargames, models, racks and racks of Osprey and suchlike guides, and two long multishelve units full of assorted military reference books.) They're havaing a wargaming thing (con? I'd have to find the flyer) realsoonnow, and I bet if someone local were willing to drag in a computer or two to demo, it'd fly...(I'm the other side of the state, so... <sigh>)
Hell, just dropping off a stack of flyers at the local science-fiction convention would be a good idea; you're out paper'n'ink, and Matrix may get some biz, and if you're lucky you might find someone new locally to play with. Cannae hurt, eh?
Second-level note: those demo-monkeys with CD-burners might think of making a few copies of the most/more recent SPWAW package (*not* the MegaCampaigns!) and mebbe War in Russia as an option, for "cost of the disk" distribution. (If that... *I* can afford to give out some freebies - "first taste is free, kid". <heheheh>)
The marketing budget is probably quite low at a company which isn't blessed with almost too much money. (Or should I say microsofted?)
However Karnaaj's suggestion is one that perhaps should be considered seriously.
I guess the wargaming community is a bit more hardcored than the masses of casual RTS players. So there may be a higher willingness to commit to some PR actions for our hobby/passion.
Add this to some kind of organization/planning, not too tight and not too loose, and at a long-term it could produce some real effect. Could be worth a serious trial.
Back to something less metaphorical.
Just out of curiosity I'd like to know what the marketing strategy for europe looks like? Certainly I know that you won't have the money for big shows over here. But is there any kind of representation, besides distribution parnters?
Power tends to corrupt, and absolute power corrupts absolutely. Great men are almost always bad men.
Still not many people know of matrix games. I remember meeting people last month in our uni who hadnt ever heard of uv or matrix games but were still playing sp1 and the orig pacific war.
"99.9% of all internet arguments are due to people not understanding someone else's point. The other 0.1% is arguing over made up statistics."- unknown poster
"Those who dont read history are destined to repeat it."– Edmund Burke
Originally posted by Zakhal Still not many people know of matrix games. I remember meeting people last month in our uni who hadnt ever heard of uv or matrix games but were still playing sp1 and the orig pacific war.
Wouldn't probably know it myself, if I wouldn't have searched for War in Russia on the net some time ago. Dumb me...
However some kind of marketing would make sense IMHO. Maybe with the players' help?
Power tends to corrupt, and absolute power corrupts absolutely. Great men are almost always bad men.