Same thing - nothing on running it by itself.
Nothing in the logs folder to indicate any type of an issue
Tried updating / repairing DirectX, etc...

No dice, one file was off - but even after, same result
Starting from Steam

Very bummed, stupid game is not even apparently trying to start.
Running windows 10, x64
I have tried disabling the intro video - no difference.

I click start, nothing at all happens. No crash, no dialog, just ... ... nothing.