Sponsored Ed Wang of the United States Under Armour Company

[Anonymous]

Ethnic Chinese players Wang Kai recovery of the new season's injury is not clear, whether the play is still uncertain.

Despite this, the U.S. sporting goods Under Armour company, or early in the NFL draft after this year, quickly signed up,

the purpose is clear, is to firmly seize the American consumer groups, major customers of this potential, access to

sports by step market share.

In 1996, with moisture-wicking synthetic fabric started out Under Armour, after ten years of unremitting efforts and

continuous innovation in the U.S. domestic market has become second only to Nike, Adidas sports after functional apparel,

footwear and accessories the third largest developers, vendors and distributors.
The company began start chairman, CEO and President Kevin - Mr. Planck initial improvement of their clothes. At that

time, the University of Maryland football school team as a member of the Planck to the permeability school team made a

bad trade cotton T shirt into a sweat in the fiber texture of breathable clothing,

and in a store, according to the production of components was breathable shorts bought cloth accordingly, spend money to

hire the same tailor sewed the seven texture shirt. After obtaining his teammates

tried affirmative reply, had a small-scale design tights, jersey idea. In his design of the product named Under Armour

same time, the Planck knowledge within the team from players on other teams start to athletes one on one marketing. In

1996, Planck earned the product first bucket of gold: 16 thousand U.S. dollars. In 1997, the product was once the Planck

time in Maryland teammate, Oakland quarterback Jeff Qingqi team - George's favor, the Planck-year product revenue reached

100 thousand U.S. dollars. In 1998, won the Georgia Tech football team after 350 orders for uniforms, Planck's Under

Armour company considered a firm foothold in the U.S. domestic market, the company began rapid technology development.

Ended in February 2010, Under Armour in football, baseball, basketball, football,

tennis, skiing in top athletes have endorsement. Members of the United States Winter Olympics team, downhill skiing

Lindsay - Vaughan (Lindsey Vonn), is the latest endorsement by the brand. To Vaughan's human more strength, no accidents,

there must be Zhaijinduoyin Winter Games performance, but also will greatly enhance the Under Armour into the huge

market for winter sports.
Stand firm in the domestic market after the United States, Under Armour has begun to enter the European market. In 2006,

the company set up in the European headquarters in Amsterdam. Estimated that China and Asia will be the next target Under

Armour.